Explore StatGenius Live!

See what StatGenius has done for great organisations.

Explore StatGenius Live!

Watch as we answer these research questions

Select your analysis method:

  • Tell me everything about this data set!

    You’ve just exported your data from your favorite - or the most acceptable - survey platform. Now you need to start exploring, but where to start?

    Explore! turns a 4 hour exploratory analysis task into a 15 minute completion. All you need to do is to tell StatGenius which variables are most important to the study, and Explore! produces a list of all statistical insights in the study.

    That’s right - you don’t need to run any banners, you don’t need to guess or run trial-and-error tests… All you do is read a list of insights and decide which make the most sense, given your understanding of the market, industry, or environment.

    What does Explore! analyze?

    • Points out any “interesting” survey answers or variables - with insights that establish a pattern or talking point for your presentation
    • Show hidden relationships between variables that your analyst might never have considered
    • Highlight ways in which your respondents segmented themselves, as identifiable or leverageable groups
  • How is my segment different from the rest of the population?

    Are you comparing segments using banners or crosstabs? What if you could skip a few hours, and be told exactly how your segment is statistically different?

    StatGenius allows you to select any segment (predefined or one that you were asked to discover), and contrast it with another. Or the rest of the population. It’s your choice.

    Simply select the two segments to compare, and the statistical inference will explain to you all of the variables and values that make your segment statistically unique. Then, use that information to target your marketing, or craft a new political message.

    The one thing you won’t do, is spend time comparing crosstabs side-by-side.

    Example Use Cases:

    • Market Evaluation: Brand managers can use Segment Contrast to pinpoint exactly what unique product features and demographic traits inside of his audience can be leveraged, to guarantee a successful launch.
    • Political Landscape: A pollster or campaign manager can determine which issues his key constituents feel the most excited about, in order to tailor future contributions.
    • Nonprofit Leadership: An association director can use Segment Contrast to determine which benefits and issues are most interesting to their members.
  • Do any responses to survey questions relate to each other?

    It’s time to look for relationships between survey questions, or perhaps your client is looking to tie a demographic or attitudinal factor to a behavioral variable. You could try various combinations of variables in your favorite statistical application… but with each attempt you are limited by the combinations and statistical method chosen. This sounds like hard work!

    What if you could analyze all your variables at once - no matter what type they are (categorical, scalar, etc.) and no matter what combination you think of.

    What if instead of entering parameters and interpreting mathematical outputs, you simply read a plain (but accurate) description of your findings - all at once?

    And what if you could discover relationships that your client (or you) would never have considered in the first place?

    With Relate, you simply select the variables (any variables!) that you wish to analyze, and StatGenius will produce you an easy-to-read list of findings. In the background, we are running chi square, correlation, ANOVA, or any of the other statistical techniques commonly used by statisticians… But all you see are the answers.

  • Are there any respondent segments that I haven’t thought of?

    We get it. Your client has dumped a research problem on you, without any guidance on their segments. Maybe they want you to change their thinking about how the population are behaving. Maybe it’s a brand new market, and they don’t know how segment the population. Or maybe they just forgot.

    Either way, you can quickly discover new segments using our Segment Recommend feature.

    How does it work?

    • Simply choose the variables that you want to consider for your segment, and StatGenius tells you how your respondents best self-organize into discrete clusters on the basis of how closely they associate with each other.
    • Or for the non-nerds: You give Segment Recommend the data, and StatGenius finds you the segments.
    • We even explain how unique each segment is, in plain language, so you can decide which makes the most sense.

Case studies and references

Read about ways organizations have found success with StatGenius


Association & Nonprofit

  • Compensation Benchmarking for Michigan Society of Association Executives (MSAE)

    Michigan Society of Association Executives (MSAE)

    Association Overview: The Michigan Society of Association Executives is a not-for-profit that serves association and membership organization. They are a thought leader in the association space, and inventive in their uses of technology to further member knowledge and experience.

    StatGenius Use case:

    • MSAE has used StatGenius to administer their operating ratio report survey, which collects revenues and operating expenses of their members. This information is collected from members, and the members can then compare their survey responses against other members similar to themselves
    • The report informs the members about the pricing and costing trends in the association sectors, and provides additional revenue for the association
  • Pricing Benchmark for Association in the Healthcare Billing Industry

    Association in the Healthcare / Billing Space

    Association Overview: This national association serves as a major voice in the revenue cycle management industry in the United States.

    StatGenius Use case:

    • Members collectively submit a significant percentage of all initial medical claims to the country’s governmental and commercial payers.
    • Administered two surveys using StatGenius that collected profiling/demographic and revenue data for their industry.
    • They plan to use that data to prepare and present an analytical report on the demographic and revenue related trends in the healthcare industry to their members
  • Survey Analysis for a Nonprofit Management Consultancy

    Survey Analysis for a Nonprofit Management Consultancy

    Overview: A management consulting firm who specializes in nonprofit management, was in the business of strategic planning, leadership, and board development for NGOs. After years of coordinating with executives, this consulting firm discovered that many organizations had the same (or highly similar) issues in fundraising, and developed a proprietary system to address the specific needs of their market

    StatGenius Use case:

    • MSAE has used StatGenius to administer their operating ratio report survey, which collects revenues and operating expenses of their members. This information is collected from members, and the members can then compare their survey responses against other members similar to themselves
    • The report informs the members about the pricing and costing trends in the association sectors, and provides additional revenue for the association

    Surprise Insights the Client Found:


    • Based on behavior (how respondents answer questions on the survey), we found 2 new distinct groupings of executives, based on their perceptions of available resources.
    • Resources budgeted for fundraising appears to increase steadily until a non-profit reaches a specific stage – and then it plateaus.
    • When asked about the perceived sufficiency of resources in fundraising, there was a discrepancy between the views of management and staff. This likely points to a lack of communication around the budgeting and sales process.

Market Research & Consumer Insights

  • Survey Analysis for a Market Research Consultancy

    Survey Analysis for a Market Research Consultancy

    Overview: A prominent market research consultancy specializing in VOC (voice of customer) analysis, by administering focus groups and surveys. A recent client project arose, which required them to make recommendations on how to refine their survey questions – identifying which questions could be consolidated and shortened.

    StatGenius Use case:


    • Client used software to run predictive model (statistical regression) on survey questions in relationship to NPS factor – in other words, which survey questions best predicting customer NPS
    • Findings were used to consolidate questions, shorten the survey, and determine the best NPS predictors
    • Advanced mathematical techniques were required, given that linear regression was inappropriate for the problem. StatGenius knew exactly which technique would be applied (and how) – and ran it without any user input
  • Dashboarding and Analysis for U.S. Department of Energy

    U.S. Department of Energy

    Organization Overview: In the event of a commercial petroleum supply disruption, the United States can turn to the emergency stockpiles of petroleum products managed by the Department of Energy's Office of Petroleum Reserves (OPR). The mission of the OPR is to protect the United States from severe petroleum supply interruptions through the acquisition, storage, distribution and management of emergency petroleum stocks and to carry out U.S. obligations under the International Energy Program.


    StatGenius Use case:

    • Business Science Associates (StatGenius) helps the Strategic Petroleum Reserve (SPR) update and maintain a complex statistical model – which utilizes geographic, meteorological, and statistical analysis to predict how the nation’s energy supply will become affected by a storm. Our statistical analysis uses past hurricane events, as well as a fundamentals (bottom-up) approach to determine what the shortfall in production will be.
    • This is used by SPR leadership to determine, if any, how much oil should be released from the reserves, to ensure consistent supply and provide a powerful response option to shortages in crude.